Sponsor Setup & Auction Branding
Add sponsors, configure tiers, and display logos on overlay, sold cards, and dashboard. Monetize your event.
Sponsorship & Branding for Your Auction
Sponsorship is how many leagues cover their costs and turn a profit. CricSmart's sponsor system lets you add sponsors with logo upload, organize them into tiers, and control exactly where their logos appear — just like an IPL broadcast.
Sponsor Tiers
CricSmart supports five sponsor tiers, mirroring professional cricket broadcasts:
- Title Sponsor: Largest logo, most prominent position. The main event sponsor.
- Presenting Sponsor: Second most prominent. Often co-brands the event.
- Powered By: Visible but smaller. Supporting sponsor.
- Associate Sponsors: Smaller logos, listed together. Multiple allowed.
- Media Partners: Logos shown for media/streaming partners.
This tiering lets you offer different sponsorship packages at different price points, making your auction monetizable at any scale.
Where Logos Appear
You control which sponsor logos appear in each location:
- Broadcast overlay: Logo in corner during OBS/YouTube streaming
- WhatsApp sold cards: Sponsor logo on viral sold card images (huge social media reach)
- Auction dashboard: Banner display visible to all participants
- Spectator view: Brand visibility for all public viewers
Smart positioning ensures logos are visible but never intrusive — they don't block player cards, bid tickers, or important information. This professional approach makes sponsors happy and keeps the auction looking clean.
Auction Branding
Beyond sponsors, you can customize the auction branding: cover image, theme colors. These appear across the dashboard, broadcast overlay, and spectator view, giving your event a unique identity.
Monetization Impact
Sponsor logos on WhatsApp sold cards are particularly valuable. When players share their sold cards on Instagram and WhatsApp status, the sponsor logo goes viral — reaching far beyond the auction audience. This is a selling point for sponsors that no other auction platform offers.
Adding Sponsors
Upload Sponsor Logo
Upload sponsor logo (PNG with transparent background, 200x200+ recommended). Add sponsor name.
Set Tier
Choose: Title Sponsor, Presenting, Powered By, Associate, or Media Partner. Tier determines logo size and position.
Configure Display
Select where logos appear: broadcast overlay, WhatsApp sold cards, auction dashboard, spectator view.
Reorder Sponsors
Drag to reorder within tiers. Higher sponsors appear more prominently in all views.
Sponsor Features
Multi-Tier Sponsors
Title, Presenting, Powered By, Associate, Media Partners. Different sizes and positions per tier.
Logo Upload
Upload PNG logos with transparent backgrounds. Auto-resized and optimized for all views.
Display Configuration
Control where each sponsor's logo appears: overlay, sold cards, dashboard, spectator view.
Smart Positioning
Non-intrusive logo placement that never blocks player cards, bid tickers, or key information.
Why Sponsor Setup Matters
Monetize Events
Offer sponsor packages with logo visibility tiers. Turn your auction from a cost center into a revenue source.
Professional Look
IPL-style sponsor branding elevates local events. Sponsors see their logos in a polished broadcast.
Viral Reach
Sponsor logos on WhatsApp sold cards go viral on Instagram and WhatsApp status. Reach beyond the auction.
Easy Management
Add, remove, reorder, and configure sponsors with a simple drag-and-drop UI. No design skills needed.
Sponsors are set. Everything is ready. Next: go live with real-time bidding!